The Next Step

The Zoion Kickstarter came to a close this weekend, but unfortunately it didn’t hit its goal. This was likely for a combination of reasons, but the largest was probably the difficulty in finding the right audience. Whatever might have been the case, I don’t want to dwell too much on the missed goal but rather answer the question, what are we going to do next?

The project is going to continue, albeit in a much more limited and scaled back fashion. While it would have been a fantastic experience to launch right out of the gate with the first full issue, it also required a lot of up-front expense. I’m still confident that the project can be a success. I really do believe it’s something that furries would love to see. It’s just that now I’ll be taking a step back, developing it more organically and slowly over time.

I’ll be interviewing an artist each week and featuring their art here on the Zoion website. In addition to writing the article itself, I’ll also be formatting the content as if it were actually going to print and posting PDFs of the spreads. This partly as an advertisement of sorts, again to show what the project would look like. And it also helps to build a body of work. Eventually over time there’ll be enough material to collect into a printed magazine format anyway. With the design work already done, the actual production would be pretty straightforward and the remaining time investment would be correspondingly lower.

Doing things this way accomplishes two important goals. Firstly it’ll allow me to find the right audience. I know there are a lot of folks out there who are interested in better curation of anthro art, but that audience is so diverse and scattered that it’s hard to reach them en masse. A more consistent approach over a longer period of time would help to draw in the right crowd. And secondly it gives me more of a chance to show what I can do with design and production. I’ve kept my professional experience completely separate from what I do in the furry fandom (not surprisingly), but that does mean a lot of folks don’t know if I’m the right man for the job of putting together a magazine. Well there’s no shame in starting small either, and doing an article or two a week will still build towards that end goal.

To everyone who supported Zoion in the early stages, thank you very much! I really appreciate everything you’ve done. I’ve had nothing but extremely positive feedback which has encouraged me to keep going. I’m excited about the future of the project and to see where it goes.

Finally if you or anyone you know is an artist interested in being interviewed and having their art featured, please let me know at zoionmedia@gmail.com. I’m looking for a variety of media and styles, as long as there’s an anthropomorphic theme. Thanks!

One Reply to “The Next Step”

  1. I was honestly hoping you could have found the audience participation you needed during the Kickstarter, but I can see where you’re coming from with this announcement as well and while I’m a little disappointed that this didn’t gain the traction it absolutely deserves, I support everything you’re doing in order to make it come to fruition and want to help in any way I can. Let me know if there’s anything at all I can do and keep this awesome, positive attitude about everything, dude. <3

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